Publish & Prosper: Blogging for Business by DL Byron and Steve Broback

I spotted Publish & Prosper: Blogging for Business at the Apple store. Although I am a writer first and a blogger second, I was immediately interested; after all, blogging does involve writing, and does help my writing business.

I was amazed by how helpful this book really is. It's written for any level of blogger, whether you haven't even begun yet or you've been in the blogosphere for years. I've been blogging for about a year and a half now, but there are still things I learned from Byron and Broback's book.

Publish & Prosper starts with a pretty basic explanation of blogs: the short version of how they evolved, how they work, etc. The book also goes into more detail on various feature you can utilize, how to make your blog work for your business, etc. Some of this stuff I already knew, other things I did without understanding why it seemed to work so well, and still other things I didn't know at all (but plan to try out on my own blogs).

Whether or not you are a writer, if you have a business to promote online Publish & Prosper is the perfect resource on blogging!

The Renegade Writer by Linda Formichelli and Diana Burrell

First of all, my apologies for not having updated this site recently. I have had some paid book reviews to write, and as a result my "pleasure reading" time -- yes, books about work are pleasure reading for me -- has been seriously diminished. I was finally able to read The Renegade Writer thanks to a plane trip and an inconsiderate passenger who leaned her seat back into my lap and made it impossible for me to pull out my laptop and write.

At any rate, I was glad I had the chance to read this awesome little book. It's short, so a fairly quick read. The writing style is conversational and even humorous at times, which also makes it go quickly.

Despite what a quick and enjoyable read The Renegade Writer is, the meat of the book is quite substantial. Basically, it presents a list of rules about freelancing that are not as hard and fast as you might think -- and that, actually, would hold you back if you followed them. Some of these rules I've learned to break on my own (or never learned that they were rules in the first place), and others I've been following. Still others are news to me -- such as the idea that you can't break into features for magazines if you start out writing shorts. (The authors debunk this myth, which I never even knew existed.)

My favorite rules to break:

* "Start at the bottom."
* "Be familiar with the magazine before querying it."
* "Don't quit your day job."

I completely agree with Formichelli and Burrell on all of these. There's nothing that says you have to start at the bottom or epitomize the starving artist in order to prove your passion and dedication. And, while researching a publication before querying it is handy and even necessary, I think many writers over-research to put off the actual querying part. (Afraid of rejection, I guess?) As for quitting your day job -- well, I did it! You definitely need savings or a sympathetic significant other to cushion you for the first few months, but if you dedicate your time to honestly looking for freelance work, it shouldn't take long to start generating income.

The Renegade Writer covers pretty much the whole realm of freelancing -- everything from breaking in and querying to rights and contracts. This would be a great book to have on your shelf, whether you are a newbie or old hat!